PRINCE GEORGE - Northern Development Initiative Trust has launched a new and improved Love Northern BC website to support local businesses.
The new website is mobile-friendly to help connect 1,600 businesses to current and new customers. When visitors attend the site, they can make an account to sign up for perks including email updates and lists of places to visit.
"Local businesses are the backbone of the economy in the North," said Joel McKay, CEO of Northern Development Initiative Trust.
Love Northern BC started off as a Quesnel-based grassroots initiative in 2011, to help create an online platform showcase and help local businesses compete against chain and online stores.
"This is a fantastic program and really benefits our community and all northern communities that are involved," said Action Play Cafe co-owner, Amber Bell in Tumbler Ridge. "Action Play Cafe is very pleased to be a part of this program!"
In 2016, the initiative grew to 74 communities with ongoing committed funding and support. Now, Love Northern BC is the largest shop local program in Canada.
"It's amazing to see how much the program has changed over the years," said Beth Veenkamp, Economic Development Officer with City of Williams Lake. "As a community champion for Love Williams Lake, I truly appreciate all that Northern Development has done to support businesses throughout Northern B.C. with the Love Northern BC program."
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