(Image Credit: CKPG File Photo)
Canada's Kindest Community

McBride named finalist in Canada’s kindest community competition

Jan 17, 2026 | 4:30 PM

MCBRIDE, B.C. — The Village of McBride has been named as one of the top 10 kindest communities in Canada, as part of national competition organized by Coca-Cola.

The community, which is about two hours east of Prince George on Highway 16, is going up against nine other finalists for a $100,000 prize for charity and a stop on the Coca-Cola Holiday Caravan 2026 tour.

“What does it take to become Canada’s Kindest Community? In McBride, it’s the daily acts of kindness,” a release from competition organizers said, as they listed some of the acts of kindness in McBride, as follows:

  • Every Christmas Day in McBride, the community comes together to host a free holiday dinner for anyone who needs a place to gather. Local farmers, grocery stores, and residents donate the food, while a local church opens and decorates its hall, ensuring no one goes hungry on Christmas.
  • Neighbours are always look out for each other. Sidewalks are often shoveled before new parents even step outside, and local shops regularly run giveaways or quietly help families stretch their budgets.
  • When a neighbouring business owner suffered a heart attack during winter, a resident stepped in without being asked. They cleared the snow-covered sidewalks outside the shop to keep the space safe and accessible, offering quiet support during a difficult and uncertain time.

Organizers say 804 communities across Canada submitted nearly 5,400 acts of kindness, ranging from small gestures to large-scale initiatives. The 10 communities with the highest number of valid nominations per capita made the final shortlist.

“The submissions for each community will now blindly be evaluated by a panel of judges, made up of representatives from last year’s winning community (Jarvis, Ontario), Coca-Cola, Coke Canada Bottling, Community Foundations Canada, and an independent third party to determine the winning community, with the winner announced in the coming weeks,” read the press release.

The other nine finalists in alphabetical order are as follows:

  • AB: Elnora
  • AB: Maskwacis
  • BC: Lower Similkameen
  • BC: Peachland
  • NL: Colinet
  • ON: Hilton Beach
  • ON: Mississaugas of Scugog Island
  • QC: Les Lacs-du-Témiscamingue
  • SK: Arcola

(Image Credit: Coca-Cola/Contributed)