A meatless Canada? No, but we’re becoming more discerning
Canadians love meat but other sources of protein are emerging as potent alternatives. Demand is up for vegetable proteins like pulses, as well as for fish and seafood. Loblaw has even started selling cricket flour and is trying to make insect consumption mainstream.
That’s led some people to believe that vegetarian and vegan segments of the Canadian population are on the rise.
Not so much.
According to a recent poll conducted by Dalhousie University, the number of vegetarians and vegans has remained the same. But the number of Canadians who follow specific dietary practices is clearly on the rise.