Miracle on Third

Phoenix Transition Society named beneficiary of Miracle On 3rd fundraiser

Sep 4, 2026 | 12:02 PM

PRINCE GEORGE — Phoenix Transition Society will be the beneficiary of this year’s Miracle On 3rd fundraiser, an annual community event that supports local non-profit organizations serving residents across the Prince George region.

Pattison Media’s Prince George Division announced the selection this week, with the one-day fundraising campaign scheduled for November 25 at the corner of Winnipeg Street and Third Avenue.

Phoenix Transition Society has been serving northern B.C. since 1974 and works to support women and children affected by violence. The organization provides temporary shelter and a range of support services aimed at helping clients transition to safe and stable living situations. In addition to emergency accommodation, the society offers advocacy, programming and connections to community resources for women and families.

The annual Miracle On 3rd event brings together radio, television and community partners to raise money and collect donations for a selected local charity. This year, 101.3 The River, 99.3 REWIND Radio and CKPG-TV will broadcast live from the fundraising site between 6 a.m. and 6 p.m.

Residents will be encouraged to stop by and contribute through a donation drive-thru or by making financial donations on site. Organizers are also collecting welcome basket items for women and mothers who have secured housing and are beginning a new chapter in the community.

The event site will feature convenient parking, opportunities to meet local radio and television personalities, and refreshments for those taking part in the fundraiser.

Organizers say the goal is to make supporting the community as easy as possible while raising awareness about the important services offered by Phoenix Transition Society.

Over the past eight years, Miracle On 3rd has raised more than $120,000 for local charities and community organizations. Previous fundraisers have benefited groups that provide direct support to people throughout the region.

Pattison Media says it is proud to continue the tradition of highlighting organizations that make a difference in the lives of northern British Columbians.

This year’s campaign will focus on helping Phoenix Transition Society continue its work supporting women and children as they rebuild their lives and access the services they need to move forward safely and successfully.