To Your Health: Protein hype, do you really need it?
To Your Health – Protein is everywhere in grocery stores these days. You can find it in yogurt, bread, and even bottled drinks. But a local dietitian says most people already get enough, and this trend could be making shopping more expensive than it needs to be.
Lise Luppens, a population health dietitian with Northern Health, says protein is important. She also notes that it has become a big marketing trend.
“Protein is important, but it’s also become a major marketing trend,” Luppens said. She explains that more people are interested in fitness and healthy aging, and social media has helped spread this trend. As a result, many companies now offer new protein-enhanced products.
